Articles with "chain hotels" as a keyword



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Chinese hotel guest perception of international chain hotels under the same hotel brand in different travel destinations

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Published in 2017 at "Journal of Vacation Marketing"

DOI: 10.1177/1356766715614344

Abstract: A qualitative approach was employed to examine how Chinese hotel guests perceive international chain hotels in different travel destinations (i.e. China and abroad) under the same brand. A total of 13,204 reviews were retrieved from… read more here.

Keywords: international chain; chain hotels; hotel; different travel ... See more keywords