The influence of collaboration and culture on the IKEA effect: Does cocreation alter perceptions of value in British and Indian children?
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DOI: 10.1037/dev0001321
Abstract: Creating objects can increase our evaluation of them, even when we compare them to physically identical copies (IKEA effect). Here we evaluate the influence of collaboration on the IKEA effect in two societies-the United Kingdom… read more here.
Keywords: effect; collaboration culture; ikea effect; influence collaboration ... See more keywords