Collaborative Strategic Foresight and New Product Development in Chinese Pharmaceutical Firms
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DOI: 10.1109/tem.2020.3040041
Abstract: We integrate insights from open innovation and collaborative strategic foresight (CSF) to theorize collaborative innovation practice. Adopting a case-based approach, we draw qualitative insights from two Chinese pharmaceutical firms—one private and one state-owned, both engaged… read more here.
Keywords: pharmaceutical firms; strategic foresight; product development; collaborative strategic ... See more keywords