Color associations among designers and non-designers for common warning and operation concepts.
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DOI: 10.1016/j.apergo.2018.02.004
Abstract: This study examined color-concept associations among designers and non-designers with commonly used warning and operation concepts. This study required 199 designers and 175 non-designers to indicate their choice among nine colors to associate with each… read more here.
Keywords: color associations; designers non; non designers; warning operation ... See more keywords
Odor-Color Associations Are Not Mediated by Concurrent Verbalization
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DOI: 10.1111/cogs.13266
Abstract: Odor and color are strongly associated. Numerous studies demonstrate consistent odor-color associations, as well as effects of color on odor perception and language. Yet, we know little about how these associations arise. Here, we test… read more here.
Keywords: odor color; color; interference; color associations ... See more keywords