Color preference and manual laterality in the emperor tamarin (Saguinus imperator)
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DOI: 10.1002/ajp.23375
Abstract: The current research focuses on color preference between red and green stimuli and manual laterality in the emperor tamarin (Saguinus imperator). Trichromacy in primates has been related to a foraging advantage allowing frugivore primates to… read more here.
Keywords: manual laterality; color; preference; color preference ... See more keywords
Investigation on factors to influence color emotion and color preference responses
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DOI: 10.1016/j.ijleo.2017.02.026
Abstract: Abstract Based on a psychophysical experiment, this study aimed to investigate factors that influenced color emotion and color preference, as well as the correlations between color emotion and color preference. Some color chips of Munsell… read more here.
Keywords: color; emotion color; color emotion; color preference ... See more keywords
A test of the ecological valence theory of color preference, the case of Arabic
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DOI: 10.3389/fpsyg.2022.1010108
Abstract: Humans have systematic and reliable color preferences. The dominant account of color preference is that individuals like some colors more than others due to the valence of objects that they associate with colors (Ecological Valence… read more here.
Keywords: theory; color; preference; color preference ... See more keywords
How Social Exclusion Affects Consumers’ Color Preference
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DOI: 10.3389/fpsyg.2022.850086
Abstract: Social exclusion can cause negative changes on human beings both in the physiological and psychological aspects. Although considerable efforts have been devoted to study its effects on consumption behavior, little attention has been paid to… read more here.
Keywords: consumers color; exclusion; color preference; social exclusion ... See more keywords