Cup colour influences consumers’ expectations and experience on tasting specialty coffee
Sign Up to like & getrecommendations! Published in 2019 at "Food Quality and Preference"
DOI: 10.1016/j.foodqual.2019.03.001
Abstract: Abstract The present study was designed to investigate the effect of the colour of the cup on sensory and hedonic judgments of specialty coffee by consumers. Altogether, 457 participants took part in one of three… read more here.
Keywords: specialty coffee; cup; colour cup; coffee ... See more keywords