Articles with "commerce digital" as a keyword



How Does the Development of the Digital Economy Enhance Farmers' Livelihood Resilience: The Roles of E‐Commerce and Digital Finance

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Published in 2025 at "Sustainable Development"

DOI: 10.1002/sd.70462

Abstract: This study investigates the synergistic impact of e‐commerce and digital finance (DF) on livelihood resilience among farmers in the upper and middle reaches of the Yellow River basin, China. Employing double machine learning, we find… read more here.

Keywords: livelihood resilience; digital finance; finance; development ... See more keywords

The synergistic effects of e-commerce and digital finance on rural entrepreneurship: evidence from China

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Published in 2025 at "Applied Economics"

DOI: 10.1080/00036846.2025.2582725

Abstract: ABSTRACT Digital technologies, exemplified by e-commerce and digital finance, have emerged as key drivers of rural entrepreneurship. However, their synergistic effects have received limited scholarly attention. This study employs a quasi-natural experiment of the ‘E-commerce… read more here.

Keywords: digital finance; synergistic effects; finance; commerce digital ... See more keywords

Optimization of sales by applying e-commerce and digital marketing through social networks

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Published in 2025 at "Indonesian Journal of Electrical Engineering and Computer Science"

DOI: 10.11591/ijeecs.v38.i3.pp2079-2089

Abstract: Companies must have a strategy plan to satisfy their users and implement new methods to work with technology since people nowadays are more related to technology avoiding traditional sales and having virtual sales is why… read more here.

Keywords: applying commerce; methodology; digital marketing; marketing social ... See more keywords