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Published in 2020 at "Journal of Cleaner Production"
DOI: 10.1016/j.jclepro.2020.123164
Abstract: Abstract As more consumers exhibit green preferences, manufacturers are making decisions whether to invest in green technology in order to reduce carbon emissions and attract more green consumers, who are willing to pay a premium…
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Keywords:
green investment;
common retailer;
retailer;
green technology ... See more keywords