An institutional view of the communication flows between relation-based and rule-based countries
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DOI: 10.1108/ijoem-12-2014-0206
Abstract: Purpose The purpose of this paper is to examine the strategic decision-making process regarding communication flows and trust and their impact on firm cooperation in the context of buyer-supplier relationships in rule-based vs relation-based countries.… read more here.
Keywords: communication; relation based; rule based; trust ... See more keywords