Articles with "communication strategy" as a keyword



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Inoculation messages as a preemptive financial crisis communication strategy with inexperienced investors

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Published in 2017 at "Journal of Applied Communication Research"

DOI: 10.1080/00909882.2017.1320571

Abstract: ABSTRACT This study focuses on the problem of collapsed ‘stay in the market’ (SIM) beliefs during financial crises. More specifically, the goal of this investigation was to ascertain whether or not inoculation messages are a… read more here.

Keywords: communication strategy; crisis communication; inoculation; inoculation messages ... See more keywords
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Assessing community knowledge, attitude and practices to strengthen communication strategy for Malaria Elimination Demonstration Project in Mandla

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Published in 2021 at "Malaria Journal"

DOI: 10.1186/s12936-021-03884-y

Abstract: Background Changes in social, belief, and behavioural practices are essential for the success of any public health delivery programme. In the planning stages of the Malaria Elimination Demonstration Project (MEDP), priority was given to communication… read more here.

Keywords: project; communication; community; malaria elimination ... See more keywords
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Therapeutic lying: Brazilian speech and language therapists’ point of view about a controversial communication strategy employed in the care for people with dementia

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Published in 2022 at "CoDAS"

DOI: 10.1590/2317-1782/20212021252en

Abstract: ABSTRACT Purpose The objective of this research was to obtain the speech and language therapists’ point of view about the use of therapeutic lying as a communication strategy in dementia care. Methods The present research… read more here.

Keywords: communication strategy; therapeutic lying; speech language; language therapists ... See more keywords
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Discursive construction of corporate identity through websites: An intercultural perspective on the commercial banks of the United States and China

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Published in 2022 at "Frontiers in Psychology"

DOI: 10.3389/fpsyg.2022.947012

Abstract: With the assistance of the corpus analysis tool Wmatrix 4.0, this paper analyzes the semantic categories of the top 10 commercial banks of China and the United States to figure out their social-cultural behavior in… read more here.

Keywords: corporate identity; communication strategy; communication; commercial banks ... See more keywords
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Evaluation of the communication strategy for promoting physical activity in a cross-company network in Germany: A mixed-methods analysis

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Published in 2022 at "Frontiers in Public Health"

DOI: 10.3389/fpubh.2022.905451

Abstract: Introduction The workplace is considered a promising setting for reaching physically inactive adults, but participation quotes in workplace health promotion (WHP) remain low. Regarding the low participation in WHP, the question emerges concerning the importance… read more here.

Keywords: cross company; communication strategy; physical activity; communication ... See more keywords
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Evaluation of a Novel Handoff Communication Strategy for Patients Admitted from the Emergency Department

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Published in 2018 at "Western Journal of Emergency Medicine"

DOI: 10.5811/westjem.2017.9.35121

Abstract: Introduction Miscommunication during inter-unit handoffs between emergency and internal medicine physicians may jeopardize patient safety. Our goal was to evaluate the impact of a structured communication strategy on the quality of admission handoffs. Methods We… read more here.

Keywords: communication strategy; medicine; handoff; emergency department ... See more keywords