Experimental Evidence That Demand Characteristics Do Not Play a Dominant Role in the Evaluative Conditioning Effect
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DOI: 10.1177/19485506241252306
Abstract: The evaluative conditioning (EC) effect has been documented in many experiments: Participants typically prefer stimuli that co-occurred with positive stimuli over stimuli that co-occurred with negative stimuli. The present research attempted to test whether demand… read more here.
Keywords: effect; demand characteristics; evaluative conditioning; conditioning effect ... See more keywords