Perceptual load is not always a crucial determinant of early versus late selection.
Sign Up to like & getrecommendations! Published in 2018 at "Acta psychologica"
DOI: 10.1016/j.actpsy.2018.02.004
Abstract: The perceptual load hypothesis posits that early and late selection occurs under conditions of high and low perceptual load, respectively. Recent work, however, suggests that the absence of a congruency effect in high-load trials -… read more here.
Keywords: congruency; effect; perceptual load; load ... See more keywords
Multisensory flavor perception: The relationship between congruency, pleasantness, and odor referral to the mouth
Sign Up to like & getrecommendations! Published in 2018 at "Appetite"
DOI: 10.1016/j.appet.2018.02.012
Abstract: Our hedonic response to a food is determined by its flavor, an inherently multisensory experience that extends beyond the mere addition of its odor and taste. While congruency is known to be important for multisensory… read more here.
Keywords: congruency; mouth; congruency pleasantness; flavor ... See more keywords
Wearing your heart on your screen: Investigating congruency-effects in autonomic responses and their role in interoceptive processing during biofeedback
Sign Up to like & getrecommendations! Published in 2020 at "Cognition"
DOI: 10.1016/j.cognition.2019.104053
Abstract: The experience of one's embodied sense of self is dependent on the integration of signals originating both from within and outwith one's body. During the processing and integration of these signals, the bodily self must… read more here.
Keywords: congruency; biofeedback; level congruency; role ... See more keywords
Is a Picture Worth a Thousand Words? Congruency Between Encoding and Testing Improves Detection of Concealed Memories
Sign Up to like & getrecommendations! Published in 2021 at "Journal of applied research in memory and cognition"
DOI: 10.1016/j.jarmac.2021.03.001
Abstract: The current study addressed modality effects in a web-based Concealed Information Test (CIT) by asking participants to encode, and later conceal, crime-related details. Items were encoded and tested verbally or pictorially. A pilot (N = 73) and… read more here.
Keywords: picture worth; modality; congruency; worth thousand ... See more keywords
Consumer, brand, celebrity: Which congruency produces effective celebrity endorsements?
Sign Up to like & getrecommendations! Published in 2017 at "Journal of Business Research"
DOI: 10.1016/j.jbusres.2017.08.002
Abstract: Celebrity endorsement research mainly focuses on celebrity–brand congruency, presented as a primary condition for the success of these marketing communications. In this view, the consumer functions as an outsider of the celebrity–brand dyad, even though… read more here.
Keywords: celebrity; congruency; brand celebrity; celebrity brand ... See more keywords
The effect of visual parameters on neural activation during nonsymbolic number comparison and its relation to math competency
Sign Up to like & getrecommendations! Published in 2017 at "NeuroImage"
DOI: 10.1016/j.neuroimage.2017.08.023
Abstract: Abstract Nonsymbolic numerical comparison task performance (whereby a participant judges which of two groups of objects is numerically larger) is thought to index the efficiency of neural systems supporting numerical magnitude perception, and performance on… read more here.
Keywords: congruency; math; effect; math competency ... See more keywords
Disentangling stimulus plausibility and contextual congruency: Electro-physiological evidence for differential cognitive dynamics
Sign Up to like & getrecommendations! Published in 2017 at "Neuropsychologia"
DOI: 10.1016/j.neuropsychologia.2016.12.008
Abstract: ABSTRACT Expectancy mechanisms are routinely used by the cognitive system in stimulus processing and in anticipation of appropriate responses. Electrophysiology research has documented negative shifts of brain activity when expectancies are violated within a local… read more here.
Keywords: congruency; contextual congruency; evidence; stimulus plausibility ... See more keywords
Congruency and reactivation aid memory integration through reinstatement of prior knowledge
Sign Up to like & getrecommendations! Published in 2020 at "Scientific Reports"
DOI: 10.1038/s41598-020-61737-1
Abstract: Building knowledge schemas that organize information and guide future learning is of great importance in everyday life. Such knowledge building is suggested to occur through reinstatement of prior knowledge during new learning, yielding integration of… read more here.
Keywords: prior knowledge; congruency; memory integration; knowledge ... See more keywords
Semantic and spatial congruency mould audiovisual integration depending on perceptual awareness
Sign Up to like & getrecommendations! Published in 2021 at "Scientific Reports"
DOI: 10.1038/s41598-021-90183-w
Abstract: Information integration is considered a hallmark of human consciousness. Recent research has challenged this tenet by showing multisensory interactions in the absence of awareness. This psychophysics study assessed the impact of spatial and semantic correspondences… read more here.
Keywords: spatial congruency; congruency; awareness; integration ... See more keywords
When Is Congruency Helpful? Interactive Effects of Frame, Motivational Orientation, and Perceived Message Quality on Fruit and Vegetable Consumption
Sign Up to like & getrecommendations! Published in 2017 at "Journal of Health Communication"
DOI: 10.1080/10810730.2017.1382614
Abstract: Health messages framed to be congruent with people’s motivational orientation have been shown to be generally effective in promoting health behavior change, but some inconsistencies have been found. This study tested whether the perceived quality… read more here.
Keywords: quality; congruency; message; perceived message ... See more keywords
Ready to be distracted: Further evidence that the alerting-congruency interaction requires stimulus-response directional associations
Sign Up to like & getrecommendations! Published in 2019 at "Visual Cognition"
DOI: 10.1080/13506285.2019.1680586
Abstract: ABSTRACT Previous research has found a greater congruency effect when participants are alerted in the Attention Network Test relative to situations where participants are not alerted. However, the interaction between alerting and congruency that has… read more here.
Keywords: congruency; alerting congruency; directional associations; stimulus response ... See more keywords