Social value orientation and conspicuous conservation: A moderated mediation analysis
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DOI: 10.2224/sbp.10206
Abstract: Conspicuous conservation is hard to explain using conventional altruistic theories. In this study I explored whether the relationship between environmental behaviors and proself value was mediated by public self-awareness. Further, I examined the moderating effect… read more here.
Keywords: conspicuous conservation; social value; value; value orientation ... See more keywords