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Published in 2020 at "Journal of Retailing and Consumer Services"
DOI: 10.1016/j.jretconser.2019.101979
Abstract: Abstract Prior research has identified that consumers may judge similar unethical behaviors differently depending on the actor in such behaviors; a phenomenon called double standards. While some studies have examined why consumer double standards may…
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Keywords:
standards consumer;
discrete emotions;
double standards;
compassion ... See more keywords
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Published in 2023 at "Journal of Consumer Marketing"
DOI: 10.1108/jcm-01-2021-4396
Abstract: Purpose This research looks at the main effect of individuals’ moral philosophies, idealism and relativism, and its impact on the four dimensions of the consumer ethics beliefs – active benefit, passive benefit, no harm and…
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Keywords:
ethical beliefs;
consumer;
moral philosophies;
consumer ethical ... See more keywords