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Published in 2021 at "Journal of Retailing and Consumer Services"
DOI: 10.1016/j.jretconser.2020.102226
Abstract: There is inadequate understanding of how social media can shape fear and consumer responses in the manner of consumer panic buying while Covid-19 is spreading across the world. Through taking a social constructionism position this…
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Keywords:
social media;
consumer panic;
panic buying;