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Consumer profiling techniques for cosmetic formulation definition

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Published in 2020 at "Journal of Sensory Studies"

DOI: 10.1111/joss.12557

Abstract: The successful development of a novel cosmetic product depends on sensory perceptions. Successful results using consumer‐profiling techniques involving cosmetic samples with different characteristics have been reported. However, the use of sensory descriptive techniques by consumers… read more here.

Keywords: definition; cosmetic formulation; consumer; profiling techniques ... See more keywords