Consumer reactions to technology in retail: choice uncertainty and reduced perceived control in decisions assisted by recommendation agents
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DOI: 10.1007/s10660-024-09808-7
Abstract: The emergence of artificial intelligence technologies, such as recommendation agents, presents new challenges and opportunities for marketing. Recommendation agents assist consumers in their online grocery shopping decisions by analyzing data on preferences and behaviors. This… read more here.
Keywords: control; choice; consumer reactions; recommendation agents ... See more keywords
Consumer reactions to corporate tax strategies: the role of political ideology
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DOI: 10.1016/j.jbusres.2016.12.011
Abstract: This study contributes to research on how stakeholders react to corporate tax strategies (CTSs). In two experiments we show that consumers are more likely to react negatively to ‘aggressive’ rather than to reward ‘conservative’ CTSs.… read more here.
Keywords: tax; political ideology; ideology; consumer reactions ... See more keywords