Articles with "consumer research" as a keyword



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Virtue Ethics Between East and West in Consumer Research: Review, Synthesis and Directions for Future Research

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Published in 2019 at "Journal of Business Ethics"

DOI: 10.1007/s10551-019-04321-6

Abstract: This literature review systematically synthesizes studies that link consumer research to differences and similarities in virtue ethics between the East and the West, with a focus on early Chinese and ancient Greek virtue ethics. These… read more here.

Keywords: consumer research; research; east west; virtue ethics ... See more keywords
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Consumption context in consumer research: methodological perspectives

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Published in 2017 at "Current opinion in food science"

DOI: 10.1016/j.cofs.2017.05.001

Abstract: This review and opinion paper considers methods available to consumer researchers in product-focused investigations who wish to: (i) appraise or account for appropriateness of product use, and (ii) increase aspects of ecological validity and/or mitigate… read more here.

Keywords: consumer research; use; consumption context; consumer ... See more keywords
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How to Study Consciousness in Consumer Research, A Commentary on Williams and Poehlman

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Published in 2017 at "Journal of Consumer Research"

DOI: 10.1093/jcr/ucx044

Abstract: Consumer research can benefit greatly from more insight into unconscious processes underlying behavior. Williams and Poehlman’s effort at more clearly conceptualizing consciousness and call for more research provides a welcome stimulus in this regard. At… read more here.

Keywords: consumer research; research; unconscious processes; williams poehlman ... See more keywords
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Consumer research priorities for pediatric anesthesia and perioperative medicine

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Published in 2022 at "Paediatric Anaesthesia"

DOI: 10.1111/pan.14564

Abstract: Consumer‐driven research is increasingly being prioritized. read more here.

Keywords: priorities pediatric; consumer; research priorities; consumer research ... See more keywords
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A practical review of electroencephalography’s value to consumer research

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Published in 2022 at "International Journal of Market Research"

DOI: 10.1177/14707853221112622

Abstract: Electroencephalography (EEG) offers insights into the neural responses of consumers to marketing stimuli which can be used to evaluate the effectiveness of such stimuli in directing favorable consumer behavior in real-world settings. This practical review… read more here.

Keywords: practical review; consumer research; consumer; eeg ... See more keywords
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Sensory Analysis and Consumer Research in New Meat Products Development

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Published in 2021 at "Foods"

DOI: 10.3390/foods10020429

Abstract: This review summarises the main sensory methods (traditional techniques and the most recent ones) together with consumer research as a key part in the development of new products, particularly meat products. Different types of sensory… read more here.

Keywords: consumer research; sensory analysis; consumer; development ... See more keywords
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Sensory Analysis and Consumer Research in New Product Development

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Published in 2021 at "Foods"

DOI: 10.3390/foods10030582

Abstract: Sensory analysis examines the properties (texture, flavor, taste, appearance, smell, etc [...]. read more here.

Keywords: consumer research; research new; sensory analysis; product development ... See more keywords