Articles with "consumer television" as a keyword



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Therapeutic Value of Drugs Frequently Marketed Using Direct-to-Consumer Television Advertising, 2015 to 2021

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Published in 2023 at "JAMA Network Open"

DOI: 10.1001/jamanetworkopen.2022.50991

Abstract: This cohort study assesses whether drugs with the most direct-to-consumer television advertising represent advances over existing treatments. read more here.

Keywords: consumer television; television advertising; direct consumer;