Consumer willingness to pay for sustainability attributes in beer: A choice experiment using eco‐labels
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DOI: 10.1002/agr.21655
Abstract: Commercial and regional brewers are increasingly investing in sustainability equipment that reduces input use, operating costs, and environmental impact. These technologies often require significant upfront costs that can limit market access to microbreweries. One potential… read more here.
Keywords: choice experiment; sustainability; willingness pay; beer ... See more keywords
A prediction model of Consumer's willingness to fly in autonomous air taxis
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DOI: 10.1016/j.jairtraman.2020.101926
Abstract: Abstract As companies begin to consider new alternatives to urban transportation and urban air mobility, one method under investigation is autonomous air taxis. Literature indicates that people, in general, have positive attitudes towards innovation and… read more here.
Keywords: air; air taxis; consumer willingness; autonomous air ... See more keywords
The impact of planned vs. unplanned purchases on subsequent purchase decision making in sequential buying situations
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DOI: 10.1016/j.jretconser.2020.102419
Abstract: The purpose of this study is to determine whether planned or unplanned purchases impact a consumer's willingness to pay for a subsequent purchase. We investigated the moderating roles of the justification heuristic and two different… read more here.
Keywords: purchase; subsequent purchase; willingness pay; situation ... See more keywords
Consumer willingness to pay for traceable food products: a scoping review
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DOI: 10.1108/bfj-01-2022-0085
Abstract: PurposeTraceability is an increasingly important tool for reducing food safety risks and managing supply logistics. Given the costs of implementing and maintaining traceability systems, it is crucial to understand consumer willingness to pay (WTP) for… read more here.
Keywords: food; review; consumer willingness; consumer ... See more keywords
Consumer Willingness To Pay for Proenvironmental Attributes of Biogas Digestate-Based Potting Soil
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DOI: 10.3390/su12166405
Abstract: Biogas from anaerobic digestion has become an important element in the renewable energy portfolio of many countries. In anaerobic digestion, digestate is produced as a byproduct. This could be used to produce fertilizers and potting… read more here.
Keywords: potting soil; proenvironmental attributes; willingness pay; consumer ... See more keywords