Articles with "consumers aware" as a keyword



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What prevents consumers that are aware of Airbnb from using the platform? A mixed methods approach

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Published in 2021 at "International Journal of Hospitality Management"

DOI: 10.1016/j.ijhm.2020.102775

Abstract: Abstract The hospitality sector is now characterised by the co-existence of traditional providers and sharing economy enterprises. It is important to better understand what prevents the use of peer-to-peer accommodation rentals in the tourism marketplace.… read more here.

Keywords: aware airbnb; mixed methods; consumers aware; methods approach ... See more keywords