How Social Exclusion Affects Consumers’ Color Preference
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DOI: 10.3389/fpsyg.2022.850086
Abstract: Social exclusion can cause negative changes on human beings both in the physiological and psychological aspects. Although considerable efforts have been devoted to study its effects on consumption behavior, little attention has been paid to… read more here.
Keywords: consumers color; exclusion; color preference; social exclusion ... See more keywords