Articles with "consumers technology" as a keyword



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Consumers and Technology in a Changing World

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Published in 2019 at "European Journal of Marketing"

DOI: 10.1108/ejm-06-2019-966/full/html

Abstract: This is an editorial to a special issue on Consumers and Technology in a Changing World. Appearing in volume 53 issue 6, European Journal of Marketing (2019) read more here.

Keywords: consumers technology; changing world; technology changing;
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Consumers and technology in a changing world: the perspective from subsistence marketplaces

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Published in 2019 at "European Journal of Marketing"

DOI: 10.1108/ejm-11-2017-0826

Abstract: Purpose The purpose of this paper is to provide a perspective on consumers and technology in a changing world using insights gained from subsistence marketplaces. Consumers in a changing world are on different parts of… read more here.

Keywords: consumers technology; subsistence marketplaces; changing world; subsistence ... See more keywords