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Published in 2019 at "IEEE Access"
DOI: 10.1109/access.2019.2937669
Abstract: It is increasingly popular to use behavioral targeting in online coupon service for targeted coupon delivery, wherein customized coupons can be delivered to only eligible users whose behavioral profiles match targeting profiles specified by the…
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Keywords:
system;
coupon service;
coupon;
privacy ... See more keywords
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3
Published in 2022 at "IEEE Access"
DOI: 10.1109/access.2022.3152765
Abstract: As the popularity of e-commerce grows, an electronic coupon (e-coupon) is widely used due to its convenience and portability. In most e-coupon services, the information of e-coupons is managed on a centralized server. However, e-coupon…
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Keywords:
blockchain system;
coupon;
service;
coupon service ... See more keywords