Articles with "crm practices" as a keyword



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An analysis of CRM practices in the telecommunication industry in Iraq

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Published in 2021 at "Indonesian Journal of Electrical Engineering and Computer Science"

DOI: 10.11591/ijeecs.v23.i1.pp453-462

Abstract: Today, concerning the capacityto react straight for wardly to client demands and offer the client a profound experience that is customized and interactive, organizations in the telecommunication industry must have the capacity toset up, support… read more here.

Keywords: telecommunication; telecommunication industry; analysis crm; industry ... See more keywords
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A study on CRM effectiveness in public and private sector banks

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Published in 2018 at "International Journal of Public Sector Performance Management"

DOI: 10.1504/ijpspm.2018.10009503

Abstract: Companies have realised the importance of CRM in retaining existing customers, acquiring new customers and maximising their lifetime value. The purpose of this study is to measure the effectiveness of CRM practices in banks. To… read more here.

Keywords: crm practices; crm; public private; private sector ... See more keywords