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Published in 2019 at "Journal of Business Research"
DOI: 10.1016/j.jbusres.2019.07.010
Abstract: Abstract We conducted one field experiment and three controlled experiments to explore how to increase crowdfunding success, focusing on the relationship between individuals soliciting funds and potential contributors. Specifically, we examined how social closeness, contact…
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Keywords:
multi method;
study social;
method study;
crowdfunding success ... See more keywords
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Published in 2019 at "Journal of Business Research"
DOI: 10.1016/j.jbusres.2019.09.026
Abstract: Abstract This study examines how entrepreneurial orientation (EO) works through firm managers’ perceived contribution of social media (CSM) and influences crowdfunding success in the context of pre-existing Small and Medium-sized Enterprises (SMEs). As a construct,…
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Keywords:
social media;
medium sized;
success;
crowdfunding success ... See more keywords
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Published in 2019 at "Technological Forecasting and Social Change"
DOI: 10.1016/j.techfore.2018.06.036
Abstract: Abstract Crowdfunding has been discussed as a tool for acquiring resources, a way of communicating information to potential investors, and a means of testing the market potential of entrepreneurial projects. Yet, little is known about…
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Keywords:
trust;
product features;
crowdfunding success;
complexity ... See more keywords
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Published in 2021 at "Journal of Small Business Management"
DOI: 10.1080/00472778.2021.1945072
Abstract: ABSTRACT Research on financial resource acquisition has indicated negative consequences for entrepreneurs that act feminine when trying to attract investors. Yet, does this remain true in crowdfunding, where there is a more diverse population of…
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Keywords:
gender role;
crowdfunding success;
role congruity;
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Published in 2020 at "China Finance Review International"
DOI: 10.1108/cfri-11-2019-0152
Abstract: The paper is to explore crowdfunding success determinants from the reward menu design aspect, distinguishing from extant studies focusing on characteristics of project creators or crowdfunding projects and funding dynamics. Both the number of reward…
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Keywords:
reward options;
price differentiation;
crowdfunding success;
reward ... See more keywords