Using in-store customer education to act upon the negative effects of impulsiveness in relation to unhealthy food consumption
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DOI: 10.1016/j.jretconser.2020.102375
Abstract: Abstract Grocery shopping mostly takes place in affect-laden shopping environments, where impulsiveness tempts consumers towards less healthy food choices. The negative relationship between impulsiveness and healthy food choices has largely been investigated, but no research… read more here.
Keywords: customer education; healthy food; store customer; food ... See more keywords