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Published in 2025 at "Business Strategy and the Environment"
DOI: 10.1002/bse.70281
Abstract: Manufacturing entities in emerging economies face significant obstacles implementing circular economy principles due to resourceāconstrained environments. Arguably, manufacturers need customer green pressure to propel the circular economy, alongside frugal innovative strategies. There is a dearth…
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Keywords:
economy;
green pressure;
circular economy;
customer green ... See more keywords