An Exploration of Social Media Users’ Desires to Become Social Media Influencers
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DOI: 10.1177/09760911231159690
Abstract: With increased social media (SM) use, users are becoming frequently more exposed to SM influencers. This study aimed to explore SM influencer aspirations among young adults, specifically investigating the desire and rationale to become a… read more here.
Keywords: social media; influencer; media users; desires become ... See more keywords