Like/Dislike Prediction for Sport Shoes With Electroencephalography: An Application of Neuromarketing
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DOI: 10.3389/fnhum.2021.793952
Abstract: Neuromarketing is an emerging research field for prospective businesses on consumer’s preference. Consumer’s preference prediction based on electroencephalography (EEG) can reliably predict likes or dislikes of a product. However, the current EEG prediction and classification… read more here.
Keywords: brain; dislike prediction; prediction; accuracy ... See more keywords