The Influence of Proportion Dominance and Global Need Perception on Donations
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DOI: 10.3389/fpsyg.2022.800867
Abstract: Many donation-raising platforms request that first-time donors choose the charitable causes they most care about so that future campaign recommendations can best match donors’ charitable preferences. While matching charitable campaigns to donors’ reported preferences has… read more here.
Keywords: effect; number; donors choose; causes donors ... See more keywords