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Published in 2021 at "European Sport Management Quarterly"
DOI: 10.1080/16184742.2021.1942125
Abstract: We investigate empirically the impact of spectators' trust in fairness of the sporting competition on TV demand for sports as well as its role in the doping-demand relation.We use data from a two-w...
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Keywords:
demand sports;
sports study;
fairness doping;
doping demand ... See more keywords