Dark literary tourism in Hungary: the role of the eclipse of the Crescent Moon in Eger’s city branding
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DOI: 10.1108/whatt-03-2025-0119
Abstract: This research aims to study how dark literary heritage influences the city’s identity and image by examining the role of Géza Gárdonyi’s novel, the Eclipse of the Crescent Moon, in shaping the city branding of… read more here.
Keywords: tourism; dark literary; eclipse crescent; city branding ... See more keywords