The carryover effect of national identity activation on consumers' evaluations of ads with patriotic appeals
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DOI: 10.1016/j.jbusres.2017.05.013
Abstract: This study examined how the activation of national identity (NI) in diverse contexts influenced how consumers subsequently evaluated ads featuring patriotic appeals. Specifically, this study proposed that the activation of NI through different priming contexts… read more here.
Keywords: national identity; effect national; carryover effect; activation ... See more keywords
Measuring and explaining the EU’s effect on national climate performance
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DOI: 10.1080/09644016.2018.1494945
Abstract: ABSTRACT To what extent has the European Union (EU) had a benign or retarding effect on what its member states would have undertaken in the absence of EU climate policies during 2008–2012? A measurement tool… read more here.
Keywords: explaining effect; climate; effect national; effect ... See more keywords
The Effect of National Culture on the Relationship between IFRS Adoption and the Cost of Equity Capital
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DOI: 10.2308/jiar-52192
Abstract: ABSTRACT In this study we evaluated the effect of national culture on the relationship between IFRS adoption and the cost of equity capital in 2,692 large firms from 31 countries, covering the peri... read more here.
Keywords: ifrs adoption; culture relationship; effect national; adoption cost ... See more keywords