Articles with "efficiency process" as a keyword



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The interplays of coopetition, conflicts, trust, and efficiency process innovation in vertical B2B relationships

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Published in 2020 at "Industrial Marketing Management"

DOI: 10.1016/j.indmarman.2019.11.004

Abstract: Abstract In this study, we examine the interplays among coopetition, conflicts, trust, and efficiency process innovation in vertical business-to-business (B2B) relationships. We posit that, in vertical B2B relationships, coopetition is positively associated with efficiency process… read more here.

Keywords: efficiency process; coopetition; process innovation;