Exploring Emerging Latin America: Implications for German Companies Using Spain as a Springboard Country
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DOI: 10.1177/0972150917692402
Abstract: This article seeks to determine the means by which European companies can make use of Latin European countries as a springboard to emerging markets in Latin America. For the sake of this study, Germany and… read more here.
Keywords: emerging latin; america implications; german companies; exploring emerging ... See more keywords