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Published in 2020 at "Journal of Destination Marketing and Management"
DOI: 10.1016/j.jdmm.2019.03.009
Abstract: Abstract Although a consensus exists in the literature regarding the operationalization of the affective component of destination image, interestingly there is no agreement on the operationalization of the cognitive aspect of the destination image of…
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Keywords:
destination;
image;
destination image;
emotion destination ... See more keywords