Improving productivity in Hollywood with data science: Using emotional arcs of movies to drive product and service innovation in entertainment industries
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DOI: 10.1080/01605682.2019.1705194
Abstract: Abstract Improving productivity in the entertainment industry is a very challenging task as it heavily depends on generating attractive content for the consumers. The consumer-centric design (putting the consumers at the centre of the content… read more here.
Keywords: content; entertainment; data science; emotional arcs ... See more keywords