Charismatic Leadership Communication in CSA Initiatives: Examining Its Impacts on Employee Engagement and Cross-Cutting Discussion
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DOI: 10.1177/23294884251326261
Abstract: This study examines the impact of charismatic leadership communication in corporate social advocacy (CSA) campaigns on employees’ organizational engagement and cross-cutting discussion behaviors through the mediation of employees’ psychological need satisfaction. Using structural equation modeling… read more here.
Keywords: leadership communication; cross cutting; charismatic leadership; engagement cross ... See more keywords