Articles with "engagement stickiness" as a keyword



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Managing students’ attitude, learning engagement, and stickiness towards e-learning post-COVID-19 in Australian universities: a perceived qualities perspective

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Published in 2023 at "Journal of Marketing for Higher Education"

DOI: 10.1080/08841241.2023.2204466

Abstract: Studies have been conducted on university students' acceptance of e-learning systems during COVID-19. However, less attention has been paid to students' use of e-learning post-pandemic. This research provides a more comprehensive framework to investigate the… read more here.

Keywords: learning engagement; learning post; engagement stickiness; towards learning ... See more keywords