Sustainability orientation and post‐entry performance: The role of brand and market‐oriented capabilities
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DOI: 10.1002/bse.4043
Abstract: The adoption of sustainability orientation (SO) by international new ventures (INVs) has been generally noted to positively influence their post‐entry performance. However, knowledge is lacking on organizational mechanism and firm capabilities which combines with SO… read more here.
Keywords: entry performance; performance; post entry; market ... See more keywords
International Orientation and Post‐Entry Performance of International New Ventures: The Mediating Role of Decision Rationality
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DOI: 10.1002/tie.70066
Abstract: Drawing on decision‐making theory, this article investigates the impact of international orientation (IO) on the post‐entry performance of emerging market (EM) international new ventures (INVs) through the mediating role of strategic decision rationality (SDR). It… read more here.
Keywords: entry performance; performance; decision; post entry ... See more keywords