What influences environmental entrepreneurship? A multilevel analysis of the determinants of entrepreneurs’ environmental orientation
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DOI: 10.1007/s11187-016-9765-2
Abstract: This cross-country study statistically investigates the determinants of environmental orientation of entrepreneurial activity. It builds on a new institutional theory framework and uses data gathered in the course of the Global Entrepreneurship Monitor to examine… read more here.
Keywords: orientation; multilevel analysis; environmental orientation; orientation entrepreneurial ... See more keywords
Diversity matters: the influence of gender diversity on the environmental orientation of entrepreneurial ventures
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DOI: 10.1007/s11573-020-01026-5
Abstract: Environmental entrepreneurship bears great potential to promote sustainable development. Several influencing factors on the level of environmental orientation have been identified by past literature. In this respect, mixed results occur with regard to the influence… read more here.
Keywords: gender diversity; environmental orientation; entrepreneurial ventures; diversity ... See more keywords
Networking for the Environment: The Impact of Environmental Orientation on Start-ups’ Networking Frequency and Network Size
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DOI: 10.1016/j.jclepro.2018.01.058
Abstract: Abstract Although the public debate on the environmental orientation of firms has intensified, there is a lack of understanding about the consequences of that orientation, especially in terms of its impact on firms' networking behavior.… read more here.
Keywords: orientation start; orientation; environmental orientation; networking ... See more keywords
Why do consumers buy green apparel? The role of dispositional traits, environmental orientation, environmental knowledge, and monetary incentive
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DOI: 10.1016/j.jretconser.2021.102643
Abstract: Abstract This study investigates the influence of both consumer optimism and pessimism on the green apparel buying behavior, using the self-focused regulation theoretical framework. Further, it measures the mediation effect of environmental orientation, and the… read more here.
Keywords: apparel; environmental orientation; green apparel; environmental knowledge ... See more keywords
Environmental orientation of consumer behavior: motivational component
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DOI: 10.21511/ppm.16(2).2018.38
Abstract: The marketing ecological imperative is formed due to changes that occur under the inluence of the environmental factor in the system of social values, consumer, competitor and other market participant behavior, growth of natural resources… read more here.
Keywords: consumer behavior; marketing concept; orientation consumer; environmental orientation ... See more keywords