How founders establish legitimacy
Sign Up to like & getrecommendations! Published in 2020 at "Social Enterprise Journal"
DOI: 10.1108/sej-10-2019-0073
Abstract: The purpose of this study is to identify the ways in which social entrepreneurs use rhetoric to establish legitimacy for themselves and their ventures. This is done by examining interviews with 19 social entrepreneurs in… read more here.
Keywords: research; social entrepreneurs; establish legitimacy; venture ... See more keywords