Effects of social exclusion and implicit theories of personality on nostalgic consumption
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DOI: 10.2224/sbp.8647
Abstract: We conducted 2 studies to examine how social exclusion and implicit theories of personality interact to influence preferences for products that evoke nostalgia. In Study 1 we tested how individuals’ implicit personality (entity vs. incremental… read more here.
Keywords: social exclusion; exclusion; implicit theories; theories personality ... See more keywords