Experiential meaning potential in the Topaz Energy logo: a framework for graphemic and graphetic analysis of graphic logo design
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DOI: 10.1080/10350330.2016.1187880
Abstract: ABSTRACT Based on the premise that corporate logos are all pervasive in the semiotic landscapes of the post-industrial, globalized world order, the article contends that there is an increasing need for understanding how logos make… read more here.
Keywords: article; framework; logo; topaz ... See more keywords