Consumer Perception of Food Expiration Labels: “Sell By” Versus “Expires On”
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DOI: 10.1057/s41302-020-00175-3
Abstract: We design and conduct an experimental auction to investigate the effects of expiration labeling on consumers’ willingness to pay for food items. The experimental auction examines whether there is a valuation difference between “sell by”… read more here.
Keywords: expiration; consumer perception; expiration labels; food expiration ... See more keywords