Product development capabilities-based export channel selection and export performance
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DOI: 10.1108/imr-12-2022-0268
Abstract: PurposeDrawing on the resource-based view and institutional theory, this study explores how firms select export channels to realise the value of their product development capabilities (PDC) and improve export performance by aligning PDC, entrepreneurial orientation… read more here.
Keywords: export channel; export performance; export; channel selection ... See more keywords