Sign Up to like & get
recommendations!
1
Published in 2021 at "Journal of Marketing Research"
DOI: 10.1177/00222437211026337
Abstract: We propose a formal tuition myopia model of the decision-making process by which students evaluate the financial costs and returns of college. In simulations, surveys, and experiments, we find that...
read more here.
Keywords:
college choice;
college;
cost realization;
early cost ... See more keywords