Fail fast, sell well: The contingent impact of failing fast on salesperson performance
Sign Up to like & getrecommendations! Published in 2019 at "Industrial Marketing Management"
DOI: 10.1016/j.indmarman.2019.01.007
Abstract: Abstract Sales is a profession that faces an inordinate amount of failure. When salespeople fail and face rejection from customers, the consequences are widespread and lasting. Perhaps, rather than aiming to prevent inevitable failures, salespeople… read more here.
Keywords: fast sell; performance; failure; failing fast ... See more keywords
A competitive analysis of fail fast: Shakeout and uncertainty about consumer tastes
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DOI: 10.1016/j.jebo.2020.06.033
Abstract: Abstract Contemporary business strategy advocates “fail fast”, the practice of launching a product early, before the resolution of uncertainty about how product characteristics matter to consumers. We consider how uncertainty about consumer preferences can contribute… read more here.
Keywords: uncertainty consumer; uncertainty; analysis fail; fail fast ... See more keywords
On Leadership: Why schools can’t “fail fast”
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DOI: 10.1177/00317217221082813
Abstract: Business leaders tout the benefits of decision-making processes that disrupt the status quo and enable their companies to “fail fast” and then move on to the next things. As Joshua Starr explains, failing fast isn’t… read more here.
Keywords: fail fast; decision making; leadership schools; schools fail ... See more keywords