Fashion consumers’ channel-hopping profiles by psychographics and demographics
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DOI: 10.1177/1470785318821854
Abstract: Omni-channel retailing has created different shopping paradigms, such as channel hopping, to meet diverse consumer expectations through various channels. Based on the consumer decision-making model, this study explored the typology of consumer groups based on… read more here.
Keywords: consumers channel; fashion consumers; consumer; omni channel ... See more keywords
Circular Fashion – Consumers’ Attitudes in Cross-National Study: Poland and Canada
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DOI: 10.2478/aut-2020-0029
Abstract: Abstract The limits of the present linear economy model (take-make-waste) are well illustrated by the textile and clothing sector, one of the most indispensable consumer goods industries. Although a huge increase in the number of… read more here.
Keywords: attitudes cross; consumers attitudes; fashion consumers; circular fashion ... See more keywords